RIIZE, unique collaboration with DreamWorks Animation's "Good Luck Trolls."

RIIZE (under SM Entertainment) has embarked on a unique collaboration with DreamWorks Animation's "Good Luck Trolls." This project, titled RIIZE X Good Luck Trolls, was planned to celebrate RIIZE's debut in Japan. The collaboration stems from member Eunseok’s involvement in the Korean dubbing of the character Branch in last year’s movie Trolls: Band Together, forming a meaningful connection with the DreamWorks Trolls franchise.

As part of this collaboration, SM Entertainment and DreamWorks Animation co-produced RIIZE X Good Luck Trolls, inspired by RIIZE. On September 5, coinciding with RIIZE’s Japanese debut, a reimagined music video featuring their debut single "Lucky" in a Good Luck Trolls version was released, gaining significant attention.

In addition to this content collaboration, the project will expand further with the opening of an offline pop-up store, featuring a variety of collaboration merchandise using the Good Luck Trolls characters, which is expected to draw a lot of interest.

RIIZE’s Japanese debut single Lucky includes three songs: the title track "Lucky," "Be My Next," and "Same Key." It has already topped the Oricon Daily Singles Chart on September 4, marking a successful debut and gaining widespread popularity.

Written by Kim Su Jin

Translated by Lee So Yun